Comparison

DrivePro vs BSM

BSM (British School of Motoring) is one of the UK's oldest driving school brands. But franchise fees are estimated at £200-250/week - potentially £10,000-13,000 a year. Here's how going independent with DrivePro compares.

Save an estimated £10,000+/year

BSM franchise fees are estimated at £200-250/week. DrivePro costs from £16.66/month. That difference could be worth over £10,000 a year back in your pocket.

Choose your own car

No mandatory BSM-branded vehicle. Drive what suits you, negotiate your own lease or buy outright, and choose your own insurance provider.

Build your own brand

BSM owns the brand - you're building their reputation, not yours. Go independent and every recommendation, every review, and every referral builds YOUR business.

No contract lock-in

BSM franchise agreements typically run 1-2 years. DrivePro is month-to-month with no minimum commitment. Cancel anytime.

HMRC Making Tax Digital built in

File your quarterly tax returns directly to HMRC from inside DrivePro. BSM provides no tax filing tools - you still need an accountant or separate software.

Total control of your business

Set your own rates, choose your hours, take holidays when you want. No franchise rules about minimum hours or pricing.

25 features compared, side by side

Based on publicly available information as of March 2026.

Feature
DrivePro
BSM
Scheduling & Booking
Lesson diary & calendar
Online pupil booking portalBSM allocates pupils centrally via their website
Automated SMS reminders
Embeddable booking widget
Waiting list management
Payments
Card payments from pupilsBSM handles pupil payments centrally
Pay-at-booking (prepaid lessons)
Automatic cancellation fee charging
Payment processing fee
1.5% + 20p
N/A
Tax & Compliance
HMRC Making Tax Digital filingHMRC-recognised software - file quarterly returns inside the app
Income & expense tracking
Mileage tracking
Profit & loss summaries
Pupil Management
Pupil supplyBSM allocates pupils. DrivePro marketplace lets learners find and book you directly
Marketplace
Allocated
DVSA syllabus progress tracker
AI lesson debriefs
Pupil self-service portal
Branding & Customisation
Your own brand identityBSM requires their branding on car, uniform, and materials
Choice of carBSM dictates which car you drive
Set your own lesson rates
Set your own working hours
Limited
Business Growth
Instructor marketplace directory
Business health dashboard
Pass rate monitoring
Standards Check preparation

Information sourced from public websites. We update this page regularly but cannot guarantee third-party accuracy.

Pricing at a glance

DrivePro

From £16.66/mo

Billed annually. Monthly from £19.99/mo. No contract.

  • 14-day free trial, cancel anytime
  • Full diary & booking management
  • Pay-at-booking & cancellation fees
  • HMRC Making Tax Digital filing
  • AI lesson debriefs
  • Marketplace pupil acquisition
  • Business health dashboard
  • 1.5% + 20p payment fees

BSM

~£200-250/week

Estimated franchise fee. Includes car lease & insurance.

  • Branded BSM car provided
  • BSM uniform and materials
  • Initial ADI training included
  • Pupil supply through BSM brand
  • BSM brand recognition (est. 1910)
  • Part of AA plc group
  • 1-2 year contract typical
  • No tax or financial tools

Which should you choose?

Choose DrivePro if

  • You want to keep an estimated £10,000+ more per year
  • You want to build a business under your own name
  • You want to choose your own car and insurance
  • You want total control over rates, hours, and holidays
  • You need HMRC Making Tax Digital compliance
  • You want pay-at-booking so pupils pay upfront
  • You don't want a long-term contract commitment
  • You want a marketplace that brings pupils on your terms

Choose BSM if

  • You're newly qualified and want everything provided from day one
  • You value the BSM brand name - one of the UK's oldest driving schools (est. 1910)
  • You prefer not to arrange your own car, insurance, and branding
  • You want guaranteed initial pupil supply while building experience
  • You'd rather pay a single weekly fee that covers everything

Try DrivePro free for 14 days

14-day free trial. Set up in 3 minutes. See why ADIs are switching to pay-at-booking.

Start your free trial

Thinking of leaving BSM? Start your free trial and see the difference.